“From the brain scans of people who had just fallen madly in love, Fisher's 2004 book discusses differences between male and female brains [1]. On average, men tended to show more activity in a brain region associated with the integration of visual stimuli, while women showed more activity in several brain regions linked with memory recall. Fisher hypothesizes that these differences stem from differing evolutionary forces governing mate choice. In prehistory (and today), a male was obliged to size up a potential female partner visually to ensure that she is healthy and age-appropriate to bear and rear their potential progeny. But a female could not know from a male's appearance whether he would be a good husband and father; she had to remember his past behaviors, achievements and misadventures—memories which could help her select an effective husband and father for her forthcoming young.”
1. Fisher, Helen (2004). Why We Love – the Nature and Chemistry of Romantic Love. Henry Holt and Company. ISBN 0-8050-6913-5
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