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B2B accounts for 80% of Anthropic’s revenue, and its data suggest it is now in the lead when it comes to providing companies access to models via plug-ins known as APIs

 

“Perhaps it is inevitable that Anthropic, an artificial-intelligence (AI) lab founded by do-gooders, attracts snark in Silicon Valley. The company, which puts its safety mission above making money, has an in-house philosopher and a chatbot with the Gallic-sounding name of Claude. Even so, the profile of some of those who have recently attacked Anthropic is striking.

 

One is Jensen Huang, boss of Nvidia, the most valuable company on Earth. After Dario Amodei, Anthropic’s chief executive, raised the spectre of big job losses as a result of advances in AI, Mr Huang bluntly retorted: “I pretty much disagree with almost everything he says.” Another is David Sacks, a venture capitalist (VC) who is one of President Donald Trump’s closest tech advisers. In a recent podcast, he and his co-hosts accused Anthropic of being part of a “doomer industrial complex”.

 

Mr Amodei gives short shrift to such criticisms. In an interview on the eve of the release of Mr Trump’s AI Action Plan, he laments that the political winds have shifted against safety.

 

Yet even as he cuts a lonely figure in Washington, Anthropic is quietly becoming a powerhouse in business-to-business (B2B) AI.

 

Mr Amodei can barely suppress his excitement. After his firm’s annualised recurring revenue grew roughly tenfold over the course of last year, to $1bn, it is now “substantially beyond” $4bn, putting Anthropic possibly “on pace for another 10x” growth in 2025. He doesn’t want to be held to that prediction, but he is over the moon: “I don’t think there’s a precedent for this in the history of capitalism.”

 

Schadenfreude helps, too. Mr Amodei and his co-founders, including his sister Daniela, set up Anthropic after abandoning OpenAI in 2021 over safety concerns. Their rival went on to make history by launching ChatGPT. OpenAI’s revenue, which hit a $10bn annualised run rate in June, far eclipses that of Mr Amodei’s lab. So does its latest valuation, of about $300bn, almost five times that of Anthropic.

 

Yet even as ChatGPT’s popularity continues to soar, Anthropic has muscled in on OpenAI’s enterprise business. B2B accounts for 80% of Anthropic’s revenue, and its data suggest it is now in the lead when it comes to providing companies access to models via plug-ins known as APIs [A]. Its latest model, Claude 4, is a hit among fast-growing coding startups, such as Cursor, as well as software developers in more established firms. Programmers, Anthropic believes, are early adopters of technology, and it hopes they will open doors to the rest of their companies.

 

Among some of Anthropic’s founders, there is a pinch-me quality to this commercial success. Many are science nerds, not wannabe plutocrats. Their expertise is in scaling laws—the more computational power you throw at a model the better it gets—and safety, not sales. When they gather for dinner they discuss how “weird” the company’s growth is. Anthropic continues safety-testing products when competitors are about to ship theirs.

 

Claude Code, a fast-growing programming bot built for internal use, was commercialised only as an afterthought.

 

Yet while safety is central to Anthropic’s mission, it turns out it sells well, too. Early on Anthropic decided that its ethical concerns precluded it from building entertainment or leisure products, which were potentially addictive. Instead it focused on work, where most people spend the majority of their time anyway. This, Mr Amodei says, has become “synergistic” with the safety mission. Like Anthropic, businesses want trustworthy and reliable AI. They respect its interest in interpreting models to understand why things go wrong. At the same time, Anthropic’s focus on scaling has kept it competitive. Companies need access to the best models. Claude 4, which operates autonomously for long periods and is able to use other computer programs, allows companies to outsource well-paid work.

 

The huge cost of training Anthropic’s models is the problem. Like its peers, it is burning through cash. That requires regular fundraising. Once again Anthropic appears to be preparing to go cap in hand to investors. Press reports speculate that Amazon is considering upping its stake, and that some VCs are willing to provide money at a $100bn valuation, up from $61.5bn in March.

 

Yet the dash for cash highlights glaring paradoxes, as Anthropic’s material needs clash with its missionary zeal. On July 21st Wired, a tech publication, leaked an agonised Slack message from Mr Amodei in which he explained to co-workers why he had reluctantly decided to seek money from Gulf states. “‘No bad person should ever profit from our success’ is a pretty difficult principle to run a business on,” he wrote. He tells The Economist that he continues to have security concerns about American companies building data centres in the Gulf. But as for investment from the region, his scruples have eased. “Those are big sources of capital.”

 

Anthropic’s safety mission may, at times, prove awkward, but it breeds a race to the top, argues Mr Amodei, as other companies feel compelled to follow Anthropic’s example. His convictions appear to be deeply held. He believes AI holds enormous economic potential, as well as the power to cure “diseases that have been intractable for millennia”, but argues that it is vital to also consider how societal costs, including job losses, will be managed. He contends that the power AI bestows will be safer in the hands of a democracy like America’s than an autocracy like China’s. That Mr Trump has relaxed exports of AI chips to China, in response to lobbying by Nvidia’s Mr Huang, is “an enormous geopolitical mistake” in the eyes of Mr Amodei.

 

The enshittification of AI

 

Advocating his cause is hard work. But Ravi Mhatre of Lightspeed Venture Partners, a big Anthropic backer, says that when models one day go off the rails, the AI lab’s safety focus will pay dividends. “We just haven’t had the ‘oh shit’ moment yet,” he says.” [B]

 

A. An API, or Application Programming Interface, is a set of rules and protocols that allows different software applications to communicate and exchange data with each other. Think of it as a standardized way for software to request services from another program, like how a weather app uses an API to get real-time weather data from a weather service. APIs simplify development by letting programmers reuse existing functionality instead of building it from scratch, and they enable seamless integration of services across platforms. 

How APIs work

 

    1. Request:

    A client application sends a request to a server, asking for a specific data or function.

 

2. API processing:

The API acts as a middleman, taking the request and relaying it to the server's underlying system.

3. Response:

The server processes the request and sends the data or service back through the API.

4. Delivery:

The API then delivers the response to the client application, which can then use it to perform its task.

 

Key benefits of using APIs

 

    Accelerated Development:

    Developers can integrate existing functionalities into their applications, saving time and resources.

 

Interoperability:

APIs enable different software systems, even from different companies, to work together seamlessly.

Innovation:

Public APIs foster external development and collaboration, allowing third parties to build new apps and services that leverage existing platforms.

Security:

APIs provide a controlled way to access data and functions, allowing developers to share only necessary information while keeping internal systems hidden.

 

Examples of APIs

 

    Weather apps:

    A weather app on your phone uses an API to get daily weather updates from a weather bureau's system.

 

Online trading:

An API can connect a trading platform to automated trading algorithms, allowing for real-time quotes and electronic trading.

E-commerce:

When you use a payment service or logistics provider on an e-commerce site, you're interacting with an API that connects the sites.

Social media integration:

Platforms like Facebook and Amazon provide APIs that allow other applications to access their services, such as posting content or managing user data.

 

B. The dark horse of AI labs. The Economist; London Vol. 456, Iss. 9458,  (Jul 26, 2025): 63.

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