"How do people communicate when
trying to bribe someone else? Researchers evaluated websites with anonymous
testimonials. Particularly popular: the so-called sandwich technique.
When we hear the word corruption, we
usually think of the publicly scandalized misconduct of large companies,
sometimes also political parties and always the officials of world football who
are obviously employed specifically for this purpose. So we think about the
behavior of others. But, of course, corruption is also an everyday behavior in
which many engage in such scandals. Attempts to placate the policeman at the
traffic checkpoint or the conductor in the allegedly overcrowded night train with
illegal means are not uncommon.
There are now a large number of
highly specialized sites on the Internet that only serve to report on such
everyday experiences with attempted bribery. Corruption researchers can also
use these testimonies of the willingness to confess as a database for
scientific investigations. Compared to the interview method, they even offer
important advantages. Not only that they relieve you of your own survey work;
the anonymous informants are also not suspected of wanting to make themselves
better than they actually are in front of the researcher. And they tend to
spread the successes and failures of their bribery attempts with so much
additional information about the respective context that one can hope to
isolate the factors critical to success through statistical analysis.
Stealth is not the main thing
One of those websites asks what a
Las Vegas hotel guest can do to get an upgraded room without paying the usual
premium. A few years ago, two business economists evaluated almost 900 answers
to this question, and the most important result says that it is better to only
communicate indirectly about the intended deal. Instead of saying as soon as
you check in that you would be willing to pay the sum of twenty dollars for
this purpose at any time, the so-called sandwich technique is recommended: the
banknote is then hidden between the pages of a document, which is anyway on
this occasion must be submitted and checked.
But why is this technique so
popular? The two business economists are betting on secrecy interests, which
betray the guilty conscience of those involved. And of course it would be
embarrassing if one hotel guest loudly offered his bribe for the upgrade as
such, while his neighbor at the reception desk was being asked to pay the
official surcharge. But even the isolated police officer who stops a likewise
isolated traffic offender in the middle of the night is sometimes offered the
bribe in secret, and fear of bystanders would not be a possible motive here.
Indirect communication
To assume that the hiding of the
banknote was only intended to conceal the prohibited trade would have to imply
the trading consensus of the parties involved, but in fact this is where the
problem lies.
How do you know how the stranger in front of you will react to
the attempted bribery? Attempted bribes are daring communications because
society favors those who decline the immoral offer. Such a rejection is not
only embarrassing for the rejected; it can also make his situation noticeably
worse.
For example, law-abiding police officers do not like it at all when they
see themselves as being sold.
They could have learned from Erving
Goffman, to whom the authors refer for their secrecy thesis, that it is
precisely initiatives with a high degree of uncertainty of success that suggest
resorting to indirect communication. Indirect is a communication that one can
deny having meant.
Those who communicate indirectly communicate without responsibility,
and it is precisely this irresponsibility that makes it easier for them to take
risks, because if they get the proposal rejected they can deny having made it in the
first place. The sender of an indirect communication does not have to fear that
the recipient will make legitimate accusations. The sandwich technique offers
exactly this advantage, because if the addressee wanted to get outraged, the
sender could claim at any time that the banknotes got into the document
unnoticed.
And accordingly, the addressee can act at any time as if he had not
even noticed the attempted bribery. This happens, for example, when the hotel
employees return the banknote intended for them as if it had accidentally
gotten among the papers from the sender.
D. Schoeneborn/F. Homberg, Goffman's
Return to Las Vegas: Studying Corruption as Social Interaction, in: Journal of
Business Ethics, volume 151 (2018), pp. 37-54"
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